Creative · Media · Production
A creative and media agency for hungry retail food brands.


We create buyers & believers
Whether you’re already top of the category or tomorrow’s aisle icon, our four service areas team up to shift units now and win fans for life.
Penetration, frequency, rate of sale – they all count. But fans who love you, talk about you and defend you too? That’s where it gets interesting.
- Creative Ideas that are hard to ignore, and harder to forget. Brand strategy and positioning, Campaign creative and concepts, Design and art direction, Social-first content
- Paid media Smart planning around where your shoppers actually scroll, stream, stroll and shop. Media strategy and planning, TV, OOH, radio/audio, Paid social and digital, Retail media, Creators and influencers, Reporting and effectiveness
- Owned media Nurturing advocacy on the channels you own and within the community you build. Organic social, CRM & email marketing, Community strategy and management, Website design and development
- Production From TikToks to TV – shot, edited and finished in-house. AV, UGC-style content creation, Photography, Audio, Broadcast clearance & HFSS regulation advisory
A little taste of our work
Nākd
Taking an icon back to Number 1.
Wingstop
Launching Dragon’s Breath for the UK’s fastest growing restaurant.
Domino's
TV and audio assets, made to order for the UK and ROI.
BEAR
Seven years of growing a brand kids and parents love.
Peter's Yard
It all rests on a great cracker.
Appetite™ Media planning for retail food brands
Making ads that look good is nice. Knowing they’re actually working is better. That’s why we built Appetite™, our model for planning, progress and proof.
Creative for marketing to celebrate, and results for finance to frame.
- Planning with data
- We plan around how your audience actually behaves, using TGI, with creative and media frameworks backed by System 1 and IPA data – so your budget goes where it’ll work hardest.
- Progress you can see
- A dedicated portal with tailored team access, showing what you’re spending, where, and how well it’s working, whenever you want to look.
- Proof that adds up
- Marketing, sales and finance, all on the same page at last. Working with your category team and sales data, we show not just what went up, but what made it go up, down to the channels, frequency and creative behind it, store by store.


